Website Redesign: ReJoyce Financial
ReJoyce Financial is a retirement financial planning firm in Carmel, Indiana. They contacted Higgens Media to update their site to improve the user experience, increase engagement, and match their television and other marketing materials.
Before we modified anything on the site, we asked ReJoyce Financial their goals for the site and then implemented custom solutions based on the answers. Their main goal was to make it easier for individuals to register for their retirement seminars.
During our digital assessment, we uncovered the loading time for the site slow, causing a high bounce rate. This was preventing people from making it to the page to register for the seminar. We transferred the site to a faster server and rebuilt the site from the ground up, keeping speed a priority.
ReJoyce Financial holds retirement seminars in Central Indiana. Higgens Media filmed various Central Indiana locations, as well as a retirement seminar Alex Joyce hosted, and placed it on the new site.
Higgens Media took custom photos of ReJoyce Financial's office, seminars, and Central Indiana imagery. No stock imagery was used on the site.
ReJoyce Financial works with many Indiana TV and radio stations. Higgens Media helps coordinate directly to post news articles and TV clips on the client's website, and work with any branding resources needed so the team at ReJoyce Financial can use their time to serve their clients.
Each page on the ReJoyce Financial website is optimized for search engines and social sharing.
Higgens Media updates the website with new seminar dates, updates all plug-ins, and assesses the site to ensure it is meeting the client's expectations and goals.
Through a web redesign, Higgens Media delivered a website that captured more leads, ranked for more keywords, and set itself apart from competitors.
Expanding and moving operations in-house
In 2020, ReJoyce Financial expanded and moved their web operations in-house with a dedicated web team. Higgens Media coordinated with their internal team to make the transition easy. We've heard many horror stories where web companies make it impossible for clients to move their website. ReJoyce Financial still uses the photos and videos we took, and we made sure their team had everything they needed to get the site going internally.
Higgens Media loves seeing businesses grow and thrive. If you want to grow your business, schedule a free consultation.